A video of the CEO of Harry’s Razors has provoked widespread calls for a boycott after it shows the “woke” top executive boasting about how “socially-minded” his company is. In the video, which has gone viral on social media, CEO Andy Katz-Mayfield bends over backward to avoid using the words to describe gender that our ancestors have used for generations without issue.
Katz-Mayfield refuses to use the allegedly offensive words “mom” and dad” to describe parents and, instead, replaces them with awkward and crude terms preferred by leftists.
Apparently, the jettison is all in the name of keeping his company, a men’s razor brand, “socially minded.”
A clip of Katz-Mayfield discussing the company’s parental leave policy first emerged on social media last week.
Katz-Mayfield’s refusal to mention mothers and fathers or moms and dads in the video caused the video to go viral
Instead, he gloats that Harry’s Razors grants both “birthing” and “non-birthing parents” four months of leave after a child is born into their family.
“That treats birthing and non-birthing parents equally,” he says proudly.
Members of the audience respond by clapping at the absurd statement while Harry’s co-founder Jeff Raider sits silently in approval.
This “equal parental leave policy” at Harry’s is just one example of what Katz-Mayfield calls the company’s social-mindedness.
“We also, as a company, have always tried to be sort of socially-minded and not just be about bottom-line profits,” he explains before the clip abruptly ends.
Harry’s Razors partnered with a “trans man” (female) to promote their razor set
100% of the profits from this set go to the Trevor Project, which promotes gender surgeries for minors pic.twitter.com/Sb6ZbBT0GA
— End Wokeness (@EndWokeness) August 6, 2023
In response to the video, many conservatives on social media have called for Harry’s to receive “the Bud Light treatment.”
In other words, they are calling for a boycott of Harry’s in the hopes that the company, which claims to offer shaving products “for all men,” will drastically lose revenue just as Bud Light and Target did after promoting transgenderism this year.
This isn’t the first time that Harry’s has promoted “woke” activism, however.
The company has pushed its leftist agenda on several occasions without sacrificing much in market share.
In 2021, it infamously dropped its ad sponsorship of the Daily Wire on account of the conservative outlet’s opposition to gender ideology.
In response, Daily Wire CEO Jeremy Boreing created a new brand of shaving products called Jeremy’s Razors.
Though the move made headlines, Jeremy’s Razors has not affected the revenue at Harry’s much.
In 2022, Harry’s reportedly raked in nearly $240 million, more than double the annual revenue for all of the Daily Wire.
Last year during so-called Pride Month, Harry’s also released an ad featuring a woman who had undergone a double mastectomy and taken hormones to appear as a man.
“Celebrating my first Pride with facial hair!” said an accompanying message from an Instagram account for Luke Wesley Pearson.
Harry’s Razors partnered with a “trans man” (female) to promote their razor set
100% of the profits from this set go to the Trevor Project, which promotes gender surgeries for minors pic.twitter.com/Sb6ZbBT0GA
— End Wokeness (@EndWokeness) August 6, 2023
Harry’s even promised to donate the profits from its Pride campaign to the Trevor Project.
The organization supports the surgical mutilation of children’s genitals via “gender-affirming medical care.”
This latest venture into wokeness for Harry’s may actually not be so recent.
It is unclear when or where Katz-Mayfield made the speech about his company’s “birthing” and non-birthing” parental leave policy.
According to the Daily Beast, Katz-Mayfield has been making the pitch about “equal” parental leave for at least six years.
The outlet referenced cites a LinkedIn article written by Katz-Mayfield as proof.
But in that article, Katz-Mayfield repeatedly referred to himself as a “working dad” and discussed some of the challenges that professional women like his wife faced as new “moms.”
He did mention that he also supports “men, women, transgender, birthing parents and non-birthing parents” equally, but otherwise used traditional language regarding gender throughout the piece.
Whenever the “non-birthing parent” video was made, it has gone viral now.
Outlets such as the Daily Beast and TheStreet reached out to Harry’s this week for comment about the controversy it has incited.
Neither received a response.