The corporate media is now promoting new “anti-racism” language guidelines that claim using the term “wealthy elite” while criticizing powerful people is considered to be “antisemitism.” On Tuesday, establishment media outlet The Guardian published a report highlighting the new speech codes from the “Reframing Race initiative.”
In its report, The Guardian offers advice to readers on how they should police their speech to “avoid phrases that link negativity with blackness [and] anti-racism.”
“Phrases and words that link negativity with blackness and positivity with whiteness – such as ‘black mood,’ ‘dark times,’ or ‘whiter than white’ – reinforce racist connotations and should be avoided,” the report recommends.
The outlet continues by explaining that the guidelines are designed to be “effective in persuading people” to stop using language that causes the “harm and structural nature of racism.”
“Associating whiteness with purity, cleanliness and goodness, and blackness with evil and destruction serves to reinforce harmful tropes and the constructed racial hierarchy in which black and minoritized people are pushed to the bottom,” the report explains.
“Using images or visual descriptions that apply only to white people – such as ‘blushing red,’ ‘ashen faces’ or ‘lips turning blue’ risks othering black or minoritized people and should be avoided,” the outlet warns.
The Guardian continues:
Other recommendations include avoiding the phrase “white working class” and rather using “multi-ethnic working class” or “working-class people of all ethnicities” because the use of the former wrongly excludes black and minoritized people from the class group.
It also suggests avoiding the use of the term “wealthy elite” and rather saying “the powerful few” as the former phrase can trigger antisemitism and feed the conspiracy theories of far-right white nationalists.
Former Starbucks CEO Howard Schultz, a multi-billionaire, has also made similar calls.
Schultz said a few years ago he prefers the term “people of means.”
The Guardian continues by highlighting how some of the “woke” Left’s own language doesn’t stand up to scrutiny as it can be “dehumanizing.”
The outlet notes:
Instead of using the word “racism”, campaigners should talk about the “ideology of racism” or the “practice of racism” as overuse of the standalone term racism without additional information or context can create an “unavoidable fog”.
Other recommendations including referring to ethnic minority people rather than ethnic minorities as the latter term is dehumanizing.
The report suggests that an “upside” of policing speech is that it makes people more compliant.
“The upside is that new ways of talking about racism can lead to new ways of listening,” the report notes.
“Anti-racist activists usually know what they want to say, but will also benefit from learning which messages are most likely to bring people with them,” the outlet concludes.